The central London property market is one of the fastest moving and competitive in the world.  Marketing property for sale in London may seem like an easy trade, however it is quite the opposite. You only need to walk along your local high street to see the plethora of estate agents, illustrating the competitiveness of the market place.

It is our belief therefore, that being good at what we do isn’t good enough; our service has to be better than that of our competitors and from what we hear from our clients, it is. We understand that today’s buyer is tomorrow’s seller and because we want you as a client for life, it is part of our culture to go the extra mile for both buyers and sellers. This may mean working way beyond 24/7, or simply booking appointments when it suits you – whenever that happens to be. We work like this for two reasons: Firstly because being helpful and understanding is second nature to us. Secondly, because by bending over backwards to help, we get better results. At Iconic Property Group, local know-how and unrivalled experience ensures that no stone is left unturned in matching up the right buyers with the right properties. 20% of our buyers start looking at a different property to the one they end up buying, perfectly illustrating the importance of working with an agent that can offer an extended network of property and people.  

Our People

Buying or selling a property in London is a big deal, which is why we make it our business to ensure that you are in safe hands. Our people are ‘career’ estate agents, who go to great lengths to get better results. But they’re also personable, pleasant to deal with, well informed and highly professional. Our people know their markets inside and out. They may know precisely the family who’ll be interested in your home; they might see that it fits the bill for a pool of overseas buyers or a downsizing couple from a nearby postcode. This sort of know-how only comes with experience.
Our Marketing

First and foremost, our job is to sell. Therefore, getting the marketing right for each individual property is essential. There is an art and a science to ensuring that every property we’ve been instructed to sell is seen in the best possible light, in the right places by the right people. We’ve refined our marketing skills to the highest degree because appealing, intelligently targeted marketing helps us achieve more for our clients when we sell their home. We market our properties in the best and most effective places whether it be at a local or national level. As well as advertising in a wide range of print media including leading newspapers and magazines, we also market properties through online media ranging from our own website, all the major property portals and social media. To make sure that every property is shown in the best light, we always take professional photographs of every property for sale or to rent in London. 


Selling your property made easier:-

Our unique marketing package for sellers is designed to showcase your property in a way that entices potential buyers or tenants to enquire about the property.

Iconic Property Group has a team of local experts who will work with you to secure the maximum price for your property within a timeframe that suits your needs.

We can tailor our marketing package to fit with your requirements, but as standard, you can expect:

Comprehensive listing on our website including multiple photographs, detailed descriptions, floor plan and EPC

Extensive internet portal presence – Rightmove, Find a property, Zoopla, PrimeLocation and more
Targeted e-mails are sent to registered potential buyers

The Widest Marketing of your Property
Attractive window displays
High quality, colour property brochures designed to highlight the best features of your property
Multiple, high resolution professionally taken photographs
Professional floor plans
Eye-catching newspaper and magazine advertisements

We can provide additional marketing support such as:
Listing on social media sites including Twitter and Facebook
A listing on targeted premium property portals
A local canvassing campaign via an open house launch

When you want to sell your property, we offer a personal service that begins with helpful guidance and advice to answer the questions you have about marketing your property.
We will work with you to achieve the best price for your property whilst bearing in mind the timescale in which you wish to sell.

Invaluable, Independent Advice

Well trained motivated staff with expert local knowledge
Members of Ombudsman Services: Property and several other industry bodies
We abide by a strict code of conduct, giving you all the peace of mind you need

A Transparent Approach

Your own free market appraisal report
Regular communication throughout the sales process
Automatic feedback on viewings

A comprehensive marketing campaign
Professional photography and floor plans as standard
High quality printed brochures
A detailed listing on our website
A highly visible for sale board

For further information please see:


Making an Offer
When applicants have chosen the property they wish to buy we ask that they formally make an offer in writing/email to us, with all their details (property to sell, mortgage etc.). This provides us with the details that we need to submit the offer to our clients for their consideration and ensures there is no confusion as to what the offer is and any associated details.

To ensure your individual requirements are met we strongly recommend the following to all applicants:

• It is expected that you will make yourself aware of all matters that are in the public domain. You should therefore make enquiries and searches, for example, of the numerous websites that provide information about properties, locations, services to properties as well as to locations, transport links, schooling and environmental issues that would include noise, planning, flooding, pollution and congestion.

• Once there is a serious intent to buy a particular property you should instruct a surveyor to inspect the property at an early stage and carry out an appropriate survey to ensure the property, the services to the property and to the properties environs meet your requirements. (We are happy to recommend a suitably qualified surveyor if required).

• Instruct a solicitor or licensed conveyancer to deal with the legal formalities and coordinate the purchase.

For further details please refer to the

Compare listings